- Monday, October 28, 2013

Intern Jessica attends the Pronovias Runway Show!

From intern Jessica:
With the recent death of creative director and renowned designer of Pronovias, Manuel Mota, many in the fashion world were looking to see just what the bridal powerhouse would bring out for its 2014 show. Might I say BRAVA! 

This blogger was recently treated to a runway show at the Pronovias flagship store in Manhattan. As I am greeted by none other than Sarah from TLC's "Say Yes to the Dress", I make my way through the few present vendors. I grab a glass of bubbly from a passing-by waiter as guests, many of whom are brides, wander the showrooms becoming critics; commenting on the several bridesmaid gowns. 

Not long after I pick up a second glass champagne, we are called to the sixth floor for the start of the show. Once everyone is seated, we are graced with a spectacular performance by soprano, Amaya Arberas Navarro, from Barcelona. The show begins and models effortlessly float down the the custom runway to an unrecognizable French song. 

When asked what trends are in for this season, veteran sales director Elise Rosenbaum confirmed my suspicions and said, "shoulders are hot!" Making a stronger presence on the runway are sleeves, boleros, and bridal cover-ups. Also hitting the runway are shorter hemlines, feathers, flowers and color.

Designs for this line ring true with the current trends. Inspired by "first love", the variety of styles in this collection are romantic and feminine. Feathered bodices, headpieces, trains and peplum make a classic fun and flirty. Three dimensional appliques, lace over lace as well as textured jaquard and point d'esprit fabric brings gowns to life. Pronovias plays to the demands for transitional gowns with removable trains. Metallics take an ordinary gown and elevate it to extraordinary. This season their creations bring back the glitz and glam of the Gatsby era with art deco patterns and slender silhouettes. 

The collection was dreamy and left little to be desired. I'm sure this season's collection will be a sell out! All in all, I wish I was getting married all over again just so I could don another Pronovias gown. 

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